Shane Eubanks - Interactive Media Specialist

04/25/06

Project Description:

This infographic illustration for the anatomy of a flower was created for an Illustration class at The Art Institute Online. It was created with Adobe Illustrator.

04/23/06

Project Description:

My final project for the Digital Image Manipulation class at The Art Institute Online was to create an advertisement for a fictitious ice cream company named “Jolly Humor Ice Cream.” We were free to come up with the ad campaign and design it however we wanted. Here is the concept that I pitched:

The concept for this design is to build a relationship with the customers of Jolly Humor Ice Cream. This requires grabbing the reader’s attention through curiosity and then delivering a lasting impression that the person will subconsciously think about when they have ice cream on the mind.

The solution to build this relationship is a mock rendition of a personals ad. At first glance, the viewer is drawn into the ad by use of the bright red thumbtack. This causes the person to immediately read the ad before the bottom “hook”. The ad seems like any typical singles ad, with significance placed on “sense of humor” being a must. As the reader looks at the bottom of the page, they find an ice cream cone with the text “Meet your new love” below it. This immediately establishes a relationship with the reader.

Besides, if the customer ever tries another brand of ice cream after seeing this ad, he or she will feel as if they are cheating on Jolly Humor! Laughing

Click the image below to see the ad.

Project Details:

The Jolly Humor Ice Cream ad was created with Adobe Photoshop with the following manipulations:

• Scanned a corkboard and added lighting from left to right for dramatic effect
• Created thumbtack and added shadow for it
• Created newspaper clipping with the page curl, shadow, and highlights
• Created text for ad and then “weathered” the text for a newspaper look
• Created brown bevel for the corkboard
• Modified a stock photo of an ice cream cone to give it the same lighting as the corkboard
• Cleaned up the image of the ice cream to make it cleaner and “richer”
• Created text effect for Jolly Humor Ice Cream logo

04/22/06

Project Description:

Another project for the first marketing phase of The Miracle Theater was an image of a “Holy Angel” to use in the same pieces with the Evil Eyes. Well, we didn’t exactly know where to find a “Holy Angel” so we made one! The wardrobe and props crew outfitted a guy with wings, armor, sword, etc and then had me take a picture of him. I then took the original image (shot against a black backdrop…oof) and ran it through Photoshop to create the final product below.

Hover your cursor over the image to see the original photo:

The changes that were made to give him more of a “Holy” look were:

• Brightened his wings with the Dodge tool
• Colored his hair and added highlights, midtones, and shadows…added more detail
• Added a halo with a spiked effect
• Pumped up his bicep a bit
• Brightened and saturated his armor and clothing
• Added detail to the sword and brightened it
• Replaced his shield
• Completely cut out his figure to be placed on any background necessary
• Added glow to entire image

The final product has been used on major billboards, brochures, posters, magazine ads & articles, etc.