08/9/06

The Blackwoods

Project Description:

My fourth project for the Fee / Hedrick Family Entertainment Group was to redesign the website for The Blackwoods who host the Blackwood Breakfast Variety Show at The Black Bear Jamboree Theater. Their original site (seen in the before and after link below) was fairly modest and in need of an update to go with their current image. They had new photos, marketing material, press releases, etc that they wanted to get online and needed a dynamic website that could provide that.

I turned to WordPress to base the content management system on so they could post current news and press releases with ease. I then started with the excellent K2 theme for WordPress and designed a scheme for it that matched the Blackwood’s current marketing material.

The new site features:

  • More color
  • Flash slideshow on the first page (static images on the rest)
  • Five latest news storied on front page
  • Dynamic list of their upcoming shows (driven by a simple text file…big thanks to Christopher Bourque of XK3 Media for hooking me up with the script that does this)
  • 30 second commercial embedded as a Flash file on their Breakfast Show page
  • Tons more search engine optimization, which is already bringing so much more traffic to the site

Click here to see the before and after screenshots.

Project Details:

The Blackwoods was created with the following:

  • WordPress 2
  • K2 Theme
  • Adobe Photoshop
  • Flash 8
  • EditPlus
  • CSS, ASP, Access
Site Name:
Site Address:
Launched:
The Blackwoods
http://www.theblackwoods.com
March, 2006
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About Shane

Shane Eubanks
Internet Marketing Specialist
North Georgia

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